The Labrador Group
5141 N. 40th St Suite 200
Phoenix, AZ 85018
Phone: 602.212.0441 Fax: 602.385.4041
What is a Labrador:
Intelligent Loyal Dependable Adaptable Steadfast Friendly Versatile Strong Determined Personable Active A Guide Devoted Protective Kind Outgoing Eager Trustworthy Reliable Confident A Leader Assured Powerful Quick Wise Clever Considerable Proven Caring
Successful clients. Thats our goal. We strive to be the authority for smart solutions, quality work and measurable results.
How?
By developing a compelling and persuasive brand voice for our clients, transmitting that voice in the most cost-efficient and effective media manner possible, and acting as an ally in the battle for market share.
True client partnership starts with a common commitment achieving your business results. The Labrador Group helps to develop ambitious business objectives and base evaluation of our work on the extent to which those goals are achieved.
Who is the Labrador Group?
Dave Huebner - President
With over 18 years of solid experience in media sales and management, Dave has provided targeted, effective marketing plans for a diverse range of local, regional and national clients in industries ranging from retail, service related business, special events, financial services, manufacturing, new-home communities, tourism/entertainment, real estate, trade associations, transportation, and automotive. Huebner is also Vice President of On-Air Sports Marketing.
Dave earned a B.A. in Radio, Television and Film from Long Beach State University. He enjoys traveling and sports.
Mike Muraco - Vice President
Brings over 20 years in the media industry, specializing in marketing, sales and media/public relations. He earned his Bachelors Degree and Masters Degree in Sports Administration from Ohio University. Mike, aka Roc has worked in professional and collegiate capacities with stints with the Arizona Cardinals, Indianapolis Colts, Arizona Fall League, Phoenix Firebirds, Oakland Athletics and the University of Pennsylvania. Muraco has worked four SuperBowls and has been on the Fiesta Bowl Committee for over eight years. In addition, he has worked as a Marketing Consultant for KASW WB 61 and KTVK Ch 3, as well as a Sales Manager with CableWest. Mike is also President of On-Air Sports Marketing.
Michelle Roseberry - Vice President of Client Services
Prior to Michelles current position of VP of Client Services for On Air Sports Marketing she spent fifteen plus years in corporate America as a TV Advertising Account Executive. The last four of those fifteen plus years were with ABC15 in Phoenix as a Senior Account Executive. Prior to ABC15 Michelle was with the ABC affiliate in Eastern Iowa and before that with the NBC affiliate in Central Coast California. Michelle is originally from Dubuque, Iowa where she is one of nine children. She has always loved to play sports and never understood why Barbie was so popular. Michelle attended the University of Iowa and is a die hard Hawkeye football fan. Michelle is currently on the advisory board for Circle the City which strives to cover for the unmet needs of Health Care for the Homeless of Maricopa County. When Michelle is not able to be on the course playing golf she enjoys watching it on TV.
Mike Ronan - Client Services Support Representative
Mike Ronan is a recent graduate from ASU and is a native to Arizona. A graduate from Mesa Mountain View High School where he played soccer. A very passionate sports fan, Mike has been a life long Arizona Cardinals fan and of course a big fan of all the other teams in Arizona. After high school, Ronan was fortunate to live in Milan, Italy soaking in the Italian culture. A self taught musician, he writes and plays music with his brother in hopes of living the dream someday-being in a band! Mike resides in Gilbert with his two brothers.
What do we specialize in?
Strategic Planning
Brand Development/Positioning/Repositioning
Media Planning & Buying
Creative/Conceptual Development
ProductionPrint and Broadcast
Design/Collateral
Sports Marketing
Public Relations
We do our homework
Were thorough. In order to provide the most successful campaign, we must fully understand your business... and make comprehensive recommendations. Our process looks like this:
Client Information Gathering Meeting
Determine Positioning
Determine Media/Creative Development
Present Media Plan and Creative Concepts
Purchase Media/Produce Creative
Monitor Campaign Progress
Review Results and Recommend Next Steps
If you would like a free consultation on all the different ways and opportunities that the Labrador Group can help your company grow, please call Dave Huebner at 602.212-0441
